"Hear then the parable of the sower: 19 When anyone hears the word of the kingdom and does not understand it, the evil one comes and snatches away what has been sown in his heart. This is what was sown along the path. 20 As for what was sown on rocky ground, this is the one who hears the word and immediately receives it with joy, 21 yet he has no root in himself, but endures for a while, and when tribulation or persecution arises on account of the word, immediately he falls away. 22 As for what was sown among thorns, this is the one who hears the word, but the cares of the world and the deceitfulness of riches choke the word, and it proves unfruitful. 23 As for what was sown on good soil, this is the one who hears the word and understands it. He indeed bears fruit and yields, in one case a hundredfold, in another sixty, and in another thirty."
Jesus teaches His disciples who have ears to hear what the parable means. The Holy Spirit is teaching each one of us, who have ears to hear, right now (John 14:26).
The primary meaning of "kingdom" is "the sovereign rule of a king". In verse 19 "word of the kingdom" means instruction concerning God's sovereign rule among people. People who don't understand it are people who don't have ears to hear, people who have not repented of their sin and believed the gospel (1 Corinthians 15:3-4; Romans 10:9).
The devil takes away the word that was sown in their heart. If these people later believe they may say something like, "I've never heard that before." The Apostle Paul tells us this truth in a different way. In 2 Corinthians 4:4 he tells that the god of this age has blinded the minds of unbelievers.
As believers we need to realize that this is happening and keep sowing the seed in these people’s lives. The people who have never understood and have had the word of God snatched from their hearts may have their lives tilled by events that let them understand and believe the gospel and be saved. We may have shared the gospel with our neighbors, family members, work associates, club friends, and people in our sphere of influence for 30 years with no response. As we keep sharing in the 31st year some of these people may understand, believe and be saved.
Let's keep sharing the gospel and praying for those who hear to understand and believe.
Three key questions to ask as we prayerfully read the scriptures: